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Fashion · India

How Stellar Apparel Co. achieved +156% organic traffic in 8 months

Shopify Store DevelopmentCRO Optimization
+156%
Organic traffic (8 mo.)
+38%
Checkout conversion rate
-21%
COD return rate
1,200+
Indexed landing pages

The challenge

Stellar was a fast-growing Indian fashion label whose Shopify store had no SEO architecture, slow collection pages, and a checkout not optimized for India's high-COD-preference market.

The solution

We rebuilt their information architecture for SEO, implemented programmatic landing pages for category and size-specific search terms, and optimized checkout flows for both prepaid and COD customers.

TechParivar understood both the global Shopify playbook and what actually works for Indian shoppers. That combination is rare.

Arjun Mehta
Founder, Stellar Apparel Co.

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